Jul 27, 2006

Planet Mars Event !!!

Planet Mars

"The Red Planet" is about to be spectacular, this month!
The Earth is catching up with Mars in an encounter that will culminate in the closest approach between the two planets in recorded history.

The next time Mars may come this close is in 2287. Due to the way Jupiter's gravity tugs on Mars and perturbs its orbit, astronomers can only be certain that Mars has not come this close to Earth in the Last 5,000 years, but it may be as long as 60,000 years before it happens again.

The encounter will culminate on August 27th when Mars comes to within 34,649,589 miles of Earth and will be (next to the moon) the brightest object in the night sky. It will attain a magnitude of -2.9 and will appear 25.11 arc seconds wide. At a modest 75-power magnification

Mars will look as large as the full moon to the naked eye.

Mars will be easy to spot. At the beginning of August it will rise in the east at 10 p.m. and reach its azimuth at about 3 a.m. By the end of August when the two planets are closest, Mars will rise at nightfall and reach its highest point in the sky at 12:30 a.m.

That's pretty convenient to see something that no human being has seen in recorded history. So, mark your calendar at the beginning of August to see Mars grow progressively brighter and brighter throughout the month.

Share this with your children and grand-children.

Enjoy this great event!

Have a great day!

Jul 18, 2006

Key Word Research

I really like this article by an AdlandPro friend Peter Novakomic. We have amazing friends at the community that shares wonderful stories, articles and really cool things they offer people.

We are all eager to learn about networking and making our business better, here's one of his article...

Key Word Research
by Peter Novakomic

It does seem like a powerful statement, doesn’t it?

It does. There are some of you out there who put little bit or no regard into, or who don’t realize the great importance of keywords. For those of you, keyword research you need to do prior to getting one single page up and running will have a powerful effect on how well you market to your targeted public. No stress.

After all, why does this keyword research seem to be so darned significant?

Let’s assume, we’re together, you and I, and we’re sitting behind the stage. You’re probably the most renowned lecturer in your field. I draw back the curtain and guide you to stand up on the podium to give a speech in front of 200 people. There’s nothing to it. You pick some written notes out of your pocket, and you begin your presentation. For about 35 minutes, you give your speech.

After you’re done, the audience applauds you kindly… like out of obligation. You’re puzzled. The fact is that was one of your top speeches ever. You were convincing, you described the issues, you defined the existing solutions, and then you revealed your suitable product for them.

And then, what seemed to be the problem out there?

This attendance wasn’t expecting you, in fact, they’re waiting for some other guy to speak about a separate matter. In fact, they didn’t have a clue about what you were talking about.

As a result, this wasn’t YOUR public. They weren’t you target market. You prepared every little thing… you perfectly laid it out to be a “slippery path” that pointed exactly to the clear answer to their problems, your product. But unfortunately, you were speaking to the wrong guys.

So, how this has anything to do with keyword research?

The surfers that visit your site are closely related to certain keywords. These keywords phrases are trying to point out the solutions they’re looking for, for a certain problem they have encountered. If you tell to the search engines that your site is known for “niche widget solution”, or using other keywords phrases such as your name, your business name…that is not the solution your prospects are out there searching for.

To find out what keywords your market is looking for as a solution for a problem, all you got to do is keyword research. They are looking for “perfect position” or “correct golf swing”, not “Xtreme Putter”. As far as they’re concerned, they never heard of Xtreme Putter.

Keyword Companion

To change that, you have to do a correct and efficient keyword research.

Have yourself a Super day!

Jul 11, 2006

Predictable Income

Jim Edwards article is about a way to add predictable income to your business. When You look at the numbers, a subscription site -- or some sort of recurring billing -- just plain makes sense if You want to create a lasting online business.

In this article, Jim discuss the "numbers" and if it doesn't get You excited, You should definitely re-think having an online business...

Explode Your Online Business
With Membership Sites
- by Jim Edwards
© Jim Edwards - All Rights reserved

A cardinal rule of business, whether online or offline, goes something like this: It is ALWAYS easier to resell an existing customer than it is to find a new customer in thefirst place.

Almost every business spends the greatest amount of money and time attracting new customers (advertising and marketing), while viewing retention of existing customers and meeting their needs (customer service) only as a"necessary evil."

One of the fastest and easiest ways to exploit this business principle of reselling existing customers online involves setting up a membership site where customers pay you monthly for a service, updated information, or something else theywant on an ongoing basis.

Let's look at the numbers to see just how fast the revenue can pile up when you add a membership site to your online business.

Let's assume you target a yearly revenue goal of $100,000 selling an ebook about how to buy seized cars at government auctions.

If you sell your ebook for $29, you must sell approximately $8,500 (290 copies) every single month to reach your income goal.

Assuming you spend $15 in pay-per-click, ezine, or text link advertising to obtain each sale, you will net approximately $4,250 each month.

Not bad - not great - but much better than flipping burgers because you would net around $50,000 per year with your ebook.

Now, let's assume instead of a one-time sale of a $29 ebook, you create a membership site that not only shows people how to buy cars at auction, but keeps them up-to-date on the latest sources to find cars, finance them, "flip" them for cash, and more things your customers really want.

Let's assume you charge $29 per month for this membership site. Let's also assume it costs twice as much in advertising to sell each membership ($29 in advertising).

So, following the previous example, let's assume you sell 290 members your first month. Since your advertising expenses doubled, you'll net zero dollars in profit thefirst month.

But, in months 2-12 you rake in about $8,500 per month profit because you carried zero advertising expense!

So instead of netting 45K the first year with a $29 ebook, you net over 90K with a membership site.

By the way, the previous example assumes you don't sell ANY more members after the first month.

Do a little extra math and see the profits you could generate if you brought in just an extra 30 new members each month in your first year.

One of the primary advantages of adding recurring revenue to your online business is that you can predict your income.

Most savvy marketers understand this enables you to service your customers better since you focus on producing quality content for them each month rather than strictly chasing newsales.

And, with the car auction example above, you could even budget in the help of a first-class, part-time research assistant for 15-20K per year to do much of the work for youand still net much more than the one-off ebook model.

Various types of membership sites popular online include: adoption, school classmates, hobbies, employment, dating, search engine optimization, social and business networking,and even clipart.

The choices rate as endless as the many and varied interests of the human brain.

If you want to start an online business, or expand an existing one, before you start marketing any product or service, think long and hard about how you can add a membership site, or some sort of recurring revenue to yourbusiness mix.

Jim Edwards is a syndicated newspaper columnist and the creator of an amazing new membership site that will teach you the latest tips, tricks, tactics, and techniques for growing a REAL online business!

Free Info => TheNetReporter.com/Subscribers-Only

Need MORE TRAFFIC to your website or affiliate links?
"Turn Words Into Traffic" reveals the secrets for driving Thousands of NEW visitors to your website or affiliate links... without spending a dime on advertising! Click Here> Write Money Making Ezine Articles FAST!

Have yourself a fantastic day!

Jul 8, 2006

Revised Video Service!

Welcome to Flo's Home Biz & Fun...

In Jim's latest article he discusses Yahoo!'s newly revised video service. It's something every serious online marketer needs to use... or is it a 97 lb. weakling we can all ignore? Enjoy the article...

Yahoo! Jumps On Video Bandwagon
- by Jim Edwards
© Jim Edwards - All Rights reserved

Despite Google's "Wall Street Darling" status, Yahoo! still rates as the most popular cyber-destination, getting more visitors than any other single website on the Internet.

With the recent surge in production and consumption of online video, it's no wonder that Yahoo! wants a piece of the action, especially with the intense interest from marketers eager to find the best way to cash-in with video advertising.

Though Yahoo! cataloged online video long before Google's entry into the online video market, a massive redesign of Yahoo!'s video interface indicates they want a bigger piece of the online video pie.

When you log onto http://Video.Yahoo.com, it looks pretty much like every other online video search engine, such as YouTube.com or Video.Google.com.

You can search for videos by keywords as well as log in and upload your own videos right through your web browser to share with others online.

You can also easily share the videos with your friends in a number of ways, including: posting it on your blog; sending an email with a link; and adding it to your publicly available favorites for others to see.

However, despite the similarities, Yahoo! Video does carry some variations worth discussing.

Hosted vs. Linked Video

Virtually every single other major video directory on the web hosts all the video that gets displayed on their sites.

Google Video, iFilm, YouTube and others all force the user to upload video to their servers before inclusion in the directory.

Yahoo! Video does both. Users can either upload their videos through their web browsers to the Yahoo! servers or wait for
Yahoo! to find the videos and include them in their directory.

The fact that Yahoo! includes remotely hosted videos in their search results means you have a better chance of finding the videos you want, since you get more potential choices with each search.

However, it also means a greater chance of going on a wild goose chase when a video file no longer exists on a remote server.

Video File Formats

Almost every single other video directory converts uploaded videos to the FLV file format before making them available for viewing.

This enables both Mac and PC users to view videos using the free Flash browser plug-in.

On the other hand, since they both host and link to video, Yahoo! Video makes available multiple file formats, including FLV, WMV (Windows Media Video), MPEG and more.

Since all of these formats don't work on every computer and operating system, I believe this will cause confusion among users.

And, based on my experience, confusion causes people to look elsewhere for what they want.

Overall, Yahoo!'s video service looks more like a "me too" effort than a serious attempt at innovation.

Yahoo! does not include video in their main search results page, the advertising on the video results page is not targeted, and the multiple file formats will create frustration for some users.

Despite any shortcomings, if you publish online video, of course make sure you submit your video to Yahoo! simply because the Web's most popular site is bound to get you some extra visitors.

Jim Edwards is a syndicated newspaper columnist and the co-creator of an amazing course that will teach you step-by-step and click-by-click how to get your own money-making videos posted online...

"Finally! A Quick and Easy Way For YOU To Painlessly Create, Post and PROFIT From Your Own Money-Making Online Videos... Without Being a Computer Geek or Paying Outrageous Fees To A Webmaster!" => www.WebsiteVideoSecrets.com

Have yourself a fantastic day & weekend!